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DIABETIC COOKING™
DIABETIC COOKING™ is a bimonthly magazine offering great-tasting and nutritious recipes to help people with diabetes manage their daily meal plans. In addition to countless easy-to-follow recipes, each issue is filled with cooking tips, baking secrets, helpful shopping hints, cooking lessons, and menu suggestions for family dinners and casual entertaining. The readers of DIABETIC COOKING™ are primarily married women, largely in two person households. These individuals are educated and have a combined income of $40,000+ on average. Most are diabetic or have a family member in the household with the disease.

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Key Segments |
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| 212,443 |
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Universe / Base Rate |
$110.00 /M |
| 212,443 |
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Active Subscribers |
$110.00 /M
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| 13,150 |
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1 month hotline |
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$16.00 /M
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| 41,799 |
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3 month hotline |
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$12.00 /M
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| 115,450 |
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6 month hotline |
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$8.00 /M
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| 155,906 |
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Expires |
$95.00 /M
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**Fundraiser Rate $70/M** |
$70.00 /M
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**Catalog Rate $85/M** |
$85.00 /M
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**Non-Reciprocal Surcharge $20/M** |
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$20.00 /M
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Audience Profile |
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DIABETIC COOKING™ is a bimonthly magazine offering great-tasting and nutritious recipes to help people with diabetes manage their daily meal plans. In addition to countless easy-to-follow recipes, each issue is filled with cooking tips, baking secrets, helpful shopping hints, cooking lessons, and menu suggestions for family dinners and casual entertaining. The readers of DIABETIC COOKING™ are primarily married women, largely in two person households. These individuals are educated and have a combined income of $40,000+ on average. Most are diabetic or have a family member in the household with the disease. These women refer to DIABETIC COOKING™ on a weekly basis for interesting and delicious meals to prepare.
Minimum Order: 7,500 Net Name: Inquire.
Demographics:
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| Average Age |
45 |
| Average HHI |
$40,000+ |
| Female/Male |
75%/25% |
Sample mailing piece required for approval. Mailer must comply with industry ethics on list use.
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Terms and Conditions |
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Sample mail piece required with each order. Payment due 30 days from mail date. Order cancellations within 10 days of mail date must be paid in full. Orders cancelled prior to 10 days before mail date include the following fees: $100/F plus $10/M, media and shipping charges. 20% commission on base rate to authorized brokers. Please allow 3-5 business days to process an order. Any order received at ALC is subject to a $100/F cancellation fee. State and local sales tax will apply where applicable.
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Usage - Last 12 month continuation |
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SOURCE |
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Direct to Publisher |
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GEOGRAPHY |
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Domestic (US)
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LIST OWNER |
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LIST MAINTENANCE |
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| New to ALC |
01/28/2008 |
| Counts through |
06/30/2010 |
| Last update |
07/12/2010 |
| Update frequency |
MONTHLY |
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UNIT OF SALE INFORMATION |
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GENDER PROFILE |
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| Male: |
25% |
| Female: |
75% |
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SELECTION CHARGES |
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| KEY CODING |
$3.50 /M
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| STATE/SCF/ZIP/GENDER |
$8.00 /M
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| ZIP TAPE SET UP FEE |
$35.00 /F
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ADDRESSING |
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| 4-UP CHESHIRE LABELS |
No charge
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| CARTRIDGE/DISKETTE/MAG TAPE |
$30.00 /F
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| EMAIL |
$50.00 /F
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| PRESSURE SENSITIVE LABELS |
$7.00 /M
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KEY CODING |
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Key Coding is available |
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| Charges: |
$3.50 /M |
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MINIMUM ORDER |
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| Quantity: |
7,500 |
| Dollar: |
$0.00 |
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REUSE |
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Reuse is allowed |
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| Min Qty: |
1 |
| Charges: |
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TELEMARKETING |
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Telemarketing is not allowed |
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CANCELLATION |
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| Charges: |
$100.00 /F |
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COMMISSIONS |
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| Broker: |
20% |
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NET NAME ARRANGEMENTS |
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Please inquire.
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EXCHANGES |
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Please inquire.
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