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Entrepreneur Magazine


Entrepreneur delivers distinctive content for the independent thinkers, builders, and leaders who are driving the growth of business across the country. It serves as the primary source of business owners seeking to grow and expand their businesses as well as professionals seeking to become entrepreneurs.

Key Segments
1,194,825   Universe / Base Rate $120.00 /M
637,891   Last 24 Month Hotline
283,499   Last 12 Month Hotline + $7.00 /M
150,059   Last 6 Month Hotline + $11.00 /M
89,247   Last 3 Month Hotline + $15.00 /M
39,373   Last 30 Day Hotline + $21.00 /M
  Fundraiser Rate $75.00 /M
  Catalog Rate $95.00 /M

Audience Profile

The definitive guide to the diverse challenges of business ownership, Entrepreneur equips business owners and managers with the critical information they use to grow their businesses. Every issue is as inspirational as it is informational to motivate readers in addition to providing need-to-know material for how to succeed.

Reach a vast audience eager to learn more, do more, and get more from their businesses. These business owners seek information, tools, and resources, for new, established, and growing businesses. They wish to attain higher levels of success or get started on the road to self-employment. These professionals and decision makers are affluent, educated, and passionate about business. Entrepreneur understands what is wanted and needed and provides informative means and the guidance needed to conquer the daily challenges in business.

Individual Demographics:

  • 41 Median Age
  • $185,060 Average HHI
  • $467,000 Average Net Worth
  • $941,337 Median Household Value
  • 78% Own Residence
  • 47% Millionaire Households
  • 81% Use Investment Advisor
  • 50% Have a Membership at a Private Club
  • 44% Own 2 or More Properties
  • 34% Buy Art or Collectibles

Business Demographics:

  • 37 Median Company Employee Size
  • 63% Plan to Start New/Additional Business in Next 12 Months
  • 89% Involved in Purchase Decisions
  • 30% Typically Fly First or Business Class
  • 27% of Readers Take Action to Advertising in Magazine

Entrepreneur.com is the #1 website for self-employed/C-Level execs/owners and in the top 3% of websites for business decision makers.

Entrepreneur ranked #1 selling Business Magazine on Newsstand for 4 years! These entrepreneurs need guidance, support, and solutions. They attend conferences, seminars, and webinars as well as subscribe to many publications. They are quick to acquire anything that will give them an edge from the latest handhelds to financing to software.

Entrepreneur subscribers own and purchase property, belong to private-club memberships, and buy art and collectibles. They are sought after as consumers of luxury products as well as a wide array of B-to-B offers.



Terms and Conditions

Sample mail piece required with each order. Payment due 30 days from mail date. All reuses under 5,000 names will be subject to a $75/F fee, in addition to any rental fees incurred. Order cancellations must be received in writing prior to merge. Orders cancelled before merge date include the following fees: $100/F plus processing* and shipping charges. No cancellations or cutbacks allowed post-merge. 20% commission on base rate to authorized brokers. Please allow 3-5 business days to process an order. Any order received at ALC is subject to a $100/F cancellation fee. State and local sales tax will apply where applicable.

 

*Includes RCs and select fees where applicable.



LIST TYPE

 Business
Mailing List
SOURCE
Direct mail sold
GEOGRAPHY
Domestic (US)
LIST OWNER
LIST MAINTENANCE
New to ALC 08/28/2009
Counts through 06/30/2010
Last update 08/03/2010
Update frequency MONTHLY
UNIT OF SALE INFORMATION
Average: $59.00
GENDER PROFILE
Male: 59%
Female: 41%
INCOME
Average: $185,060.00
SELECTION CHARGES
12 MONTH HOTLINE $7.00 /M
3 MONTH HOTLINE $15.00 /M
6 MONTH HOTLINE $11.00 /M
BUSINESS ADDRESS $8.00 /M
DEMOGRAPHIC $12.00 /M
GENDER/SEX $10.00 /M
GEO/GEOGRAPHICAL $10.00 /M
HOME ADDRESS $8.00 /M
LIFESTYLE $12.00 /M
PAID $10.00 /M
PHONE NUMBER $26.00 /M
SOURCE $10.00 /M
ZIP $10.00 /M
ADDRESSING
CHESHIRE LABELS No charge
EMAIL $75.00 /F
P/S LABELS $10.00 /M
KEY CODING
Key Coding is available
Charges: $3.00 /M
MINIMUM ORDER
Quantity: 7,500
Dollar: $350.00
REUSE
Reuse is allowed
Min Qty: 0
Charges: $120.00 /M
TELEMARKETING
Please inquire
CANCELLATION
Charges: $100.00 /F
COMMISSIONS
Broker: 20%
Agency: 15%
NET NAME ARRANGEMENTS
Net Name is allowed.
Net: 85%
Min Qty: 50,000
Run Charges:
EXCHANGES
Exchange is not allowed.
Contacts
NAME ROLE EMAIL PHONE FAX
Raymond Tognella Director of Operations raymond.tognella@alc.com (914) 524-5271 (914) 524-5290
Lisa Donzella Sales Manager lisa.donzella@alc.com (914) 524-5263 (914) 524-5290
Gary MacDougall Account Coordinator gary.macdougall@alc.com (609) 580-2508 (609) 580-2810

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