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Sylmark Merchandise Buyers
Acquiring customers via direct response television infomercials (DRTV) lasting 30 minutes, The Sylmark Group is the leading developer and multi-channel marketer of innovative health, fitness and home products.

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Key Segments |
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| 4,636,856 |
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Universe / Base Rate |
$90.00 /M |
| 9,280 |
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12 Month Canadian Buyers |
+
$11.00 /M
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| 59,001 |
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1 Month Buyers |
+
$16.00 /M
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Fundraiser Rate |
$70.00 /M
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Publisher Rate |
$80.00 /M
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| 283,626 |
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6 Month Buyers |
+
$6.00 /M
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| 58,739 |
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1 Month Byrs with Phone Numbers |
$150.00 /M
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| 157,389 |
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3 Month Buyers |
+
$11.00 /M
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| 577,859 |
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12 Month Buyers |
+
$5.00 /M
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Audience Profile |
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Reach information-driven buyers quick to make impulse purchases on products that can make their lives easier, help them stay healthy and fit, and save them time and money. Specializing in the consumer housewares, exercise, and personal care markets, Sylmark brings to market unique ideas and inventions that have mass appeal.
Tallying over $3 Billion+ in direct response sales, The Sylmark Group offers one of the most responsive DRTV buyer files on the market. In addition to driving sales through infomercials, the company creates widespread awareness to support sales in a variety of channels including Internet, catalogs, home shopping channels, credit card syndications, telemarketing, and print advertisements.
Current Top Selling Sylmark Products by Amount of Sales to Date Include:
These home shoppers are strong performers for a wide variety of direct marketing categories including health & beauty, subscriptions, vitamins & natural supplements, self-improvement, travel, fundraising, general merchandise, collectibles, and credit cards. Target them for all innovative consumer products and services.
Additional Selects Available:
- 3 Month Home Arts & Home Improvement Product Buyers - 56,208
- 3 Month Health & Wellness Product Buyers - 74,935
- 3 Month Fitness & Beauty Product Buyers - 33,780
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Terms and Conditions |
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Sample mail piece required with each order. Payment due 30 days from mail date. Order cancellations within 10 days of mail date must be paid in full. Orders cancelled prior to 10 days before mail date include the following fees: $100/F plus $10/M, media and shipping charges. 20% commission on base rate to authorized brokers. Please allow 3-5 business days to process an order. Any order received at ALC is subject to a $100/F cancellation fee. State and local sales tax will apply where applicable.
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Usage - Last 12 month continuation |
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SOURCE |
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TV generated |
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GEOGRAPHY |
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Domestic (US)
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LIST OWNER |
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LIST MAINTENANCE |
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| New to ALC |
04/01/2008 |
| Counts through |
07/31/2010 |
| Last update |
08/09/2010 |
| Update frequency |
MONTHLY |
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UNIT OF SALE INFORMATION |
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GENDER PROFILE |
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| Male: |
35% |
| Female: |
65% |
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INCOME |
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| Average: |
$75,000.00 |
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SELECTION CHARGES |
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| 3 MONTH HOTLINE |
$7.00 /M
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| 6 MONTH HOTLINE |
$7.00 /M
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| AGE |
$7.00 /M
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| DOLLAR SELECT |
$7.00 /M
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| GENDER/SEX |
$7.00 /M
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| GEO SELECT |
$11.00 /M
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| MONTHLY HOTLINE |
$16.00 /M
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| MULTI - BUYERS |
$11.00 /M
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| PRESENCE OF CREDIT |
$11.00 /M
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| PRODUCT |
$11.00 /M
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| SCF |
$6.00 /M
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| SOURCE |
$11.00 /M
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| STATE |
$7.00 /M
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| ZIP |
$7.00 /M
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ADDRESSING |
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| CARTRIDGE |
$30.00 /F
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| EMAIL |
$50.00 /F
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| FTP |
$50.00 /F
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KEY CODING |
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Key Coding is available |
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| Charges: |
$2.50 /M |
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MINIMUM ORDER |
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| Quantity: |
7,500 |
| Dollar: |
$0.00 |
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REUSE |
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Please inquire |
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TELEMARKETING |
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Telemarketing is allowed |
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| Charges: |
$150.00 /M |
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CANCELLATION |
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| Charges: |
$100.00 /F |
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COMMISSIONS |
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| Broker: |
20% |
| Agency: |
15% |
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NET NAME ARRANGEMENTS |
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Net Name is allowed.
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| Net: |
85% |
| Min Qty: |
50,000 |
| Run Charges: |
$10.00 /M |
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EXCHANGES |
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Exchange is not allowed.
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