The search for a cure to children’s cancer has universal appeal, extending to people of all ages, ethnicities, and income levels. That’s why the Children's Cancer Research Fund gains support from a broad and diverse base of donors. Mailers can tap into key segments of this large audience to reach responsive prospects that match their good customer profiles.

Demographic Enhancement Highlights

          40% Are Under Age 55

          23% Earn Over $100K; 10% Earn Over $150K

          71% Have at Least One Pre-Teen in the Home

          54% Have at Least One Child in the Home Under Age 10

Purchase Transaction Highlights

          70% Are Mail Order Buyers

          40% Buy Books or Magazines

Top Interests

          44% Avid Readers

          40% Hobbies and Collecting

          34% Fitness and Healthy Living

          24% Finance/Investing

          23% Travel

          23% Sports

          21% Outdoors

Religion/Ethnicity

          48% Protestant 

          33% Catholic

          12% Hispanic; 8% Speak Spanish

Sample mail piece required with each order. Payment due 30 days from mail date. Order cancellations within 10 days of mail date must be paid in full. Orders cancelled prior to 10 days before mail date include the following fees: $100/F plus $10/M, media and shipping charges. 20% commission on base rate to authorized brokers. Please allow 3-5 business days to process an order. Any order received at ALC is subject to a $100/F cancellation fee. State and local sales tax will apply where applicable.