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CDS Xpress Moves - Masterfile
Communications Data Systems (CDS), the leading magazine fulfillment company, maintains CDS Xpress Moves, which brings together subscribers to hundreds of the most popular magazines who have reported a change of address.

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Key Segments |
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| 3,200,000 |
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Universe / Base Rate |
$80.00 /M |
| 54,000 |
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Weekly New Moves |
$25.00 /M
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| 300,000 |
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1 Month New Moves |
$20.00 /M
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| 610,000 |
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3 Month New Moves |
$15.00 /M
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| 1,250,000 |
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6 Month New Moves |
$10.00 /M
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| 85,000 |
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Canadian New Moves |
+
$16.00 /M
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*Fundraiser Rate |
$70.00 /M
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Audience Profile |
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CDS Xpress Moves presents the largest self-reported, multi-publisher new move file in the industry. These avid readers have recently moved and wish to continue receiving their subscriptions at their new addresses.
Taking advantage of the availability of both the pre- and post-move addresses, CDS keeps the enhanced data from the previous address with the subscriber at the new address. Therefore, CDS Xpress Moves is the only new move database that offers accurate demographics such as age, income, and presence of children. This allows mailers to immediately deploy key targeting data rather than waiting for the file to become enhanced magazine affinities at the new address. Mailers also instantly know whether the move was up or down and how far.
A person who is relocating has many needs. Knowing if the move was from an apartment to a house, for example, and from one state to another helps tell the rest of the story. Add such information as age, income, and gardening affinity and marketers can zero in on their most profitable new move prospects with CDS Xpress moves.
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Terms and Conditions |
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Sample mail piece required with each order. Payment due 30 days from mail date. Order cancellations within 10 days of mail date must be paid in full. Orders cancelled prior to 10 days before mail date include the following fees: $100/F plus $10/M, media and shipping charges. 20% commission on base rate to authorized brokers. Please allow 3-5 business days to process an order. Any order received at ALC is subject to a $100/F cancellation fee. State and local sales tax will apply where applicable.
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Usage - Last 12 month continuation |
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SOURCE |
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Direct mail sold |
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GEOGRAPHY |
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Domestic (US)
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LIST OWNER |
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LIST MAINTENANCE |
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| New to ALC |
10/13/2006 |
| Counts through |
05/31/2010 |
| Last update |
06/01/2010 |
| Update frequency |
WEEKLY |
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UNIT OF SALE INFORMATION |
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GENDER PROFILE |
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| Male: |
32% |
| Female: |
58% |
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SELECTION CHARGES |
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| 1 MONTH HOTLINE |
$20.00 /M
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| 3 MONTH HOTLINE |
$15.00 /M
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| 6 MONTH HOTLINE |
$10.00 /M
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| AGE |
$10.00 /M
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| DWELLING TYPE |
$6.00 /M
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| EDUCATION |
$10.00 /M
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| ETHNICITY |
$10.00 /M
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| GENDER/SEX |
$6.00 /M
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| GEO SELECT |
$8.00 /M
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| INCOME SELECT |
$15.00 /M
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| LIFESTYLE SELECT |
$10.00 /M
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| MAGAZINE CATEGORY |
$10.00 /M
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| MARITAL STATUS |
$6.00 /M
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| PRESENCE OF CHILDREN |
$15.00 /M
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| SCF |
$8.00 /M
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| STATE |
$8.00 /M
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| WEEKLY HOTLINE |
$25.00 /M
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| ZIP |
$8.00 /M
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ADDRESSING |
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| CARTRIDGE |
$25.00 /F
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| FTP |
$60.00 /F
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| MAG TAPE |
$25.00 /F
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| P/S LABELS |
$10.00 /F
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| RUN CHARGE |
$10.00 /M
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KEY CODING |
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Key Coding is not available |
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MINIMUM ORDER |
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| Quantity: |
5,000 |
| Dollar: |
$0.00 |
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REUSE |
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Reuse is allowed |
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| Min Qty: |
1,000 |
| Charges: |
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TELEMARKETING |
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Telemarketing is allowed |
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| Charges: |
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CANCELLATION |
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| Charges: |
$100.00 /F |
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COMMISSIONS |
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| Broker: |
20% |
| Agency: |
15% |
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NET NAME ARRANGEMENTS |
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Net Name is allowed.
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| Net: |
85% |
| Min Qty: |
50,000 |
| Run Charges: |
$10.00 /M |
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EXCHANGES |
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Exchange is not allowed.
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ADDITIONAL NOTES |
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Sample mail piece required. Allow 5-7 working days to process orders. Payment due 30 days from mail date. Any order received at ALC is subject to a flat cancellation fee. 20% commission to authorized brokers on base rate. Net name arrangement negotiable based on reciprocity and annual volume usage.
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